Marketing Specialist

Marketing Specialist

Job Description

Riverside Mfg., LLC is looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the Sales and Marketing department.  You will create artwork along with marketing materials for products and services. A Marketing specialist should be a competent professional able to generate creative ideas and support trade show activities. You should be well-versed in specialized marketing concepts, principles and tactics. The goal is to deliver effective marketing programs that will help our reputation and growth.

Education & Qualifications

  • Exceptional oral and written communication
  • Strong work ethic and team mentality
  • Proficient in Adobe Creative Suites (primarily Photoshop, Illustrator and InDesign)
  • Experience with social media posting with a focus on Facebook, Instagram, LinkedIn and Twitter
  • Manufacturing method knowledge of printing industry is preferred - silk screening, digital printing, offset printing, etc
  • Experience with solid-modeling and 3D drafting is a plus
  • Proven experience as a marketing specialist or similar role is preferred

Responsibilites & Duties

  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development, advertising, events planning etc.)
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Create/update new product and/or company catalogs
  • Interface with customers and engineering department regarding design of graphic components for products
  • Interact frequently with internal and external sales representatives as well as end-customer
  • Responsible for taking product and Company photos/videos to be used in product catalogs, social media posts, website updates and email marketing campaigns
  • Update social media platforms: responsible for timely posts across all Company social media platforms
  • Responsible for email marketing campaigns
  • Assist in SEO efforts
  • Integral part of trade shows booth design, set-up and organization

Additional Notes

  • Full-time
  • 401k Matching
  • Health Benefits, vision, dental, HSA
  • Hybrid schedule
  • PTO
  • 10% travel time